Cheese Electric
THE CONCEPT
A little strange. A little swagger. Unmistakably Britpop. Cheese Electric takes the attitude of mid-90s British indie and gives it an unexpected twist, pairing a dramatically photographed wedge of cheese with grainy blue tones and understated record-sleeve typography.
Inspired by battered music magazines, independent record shops and the golden age of guitar-driven British alternative rock, this retro graphic tee features a deliberately distressed photographic print that looks like it belongs on a forgotten 1995 album cover. All the attitude of Britpop. None of the fromage.
ABOUT THIS TEE
KEEP IT NICE
Machine wash cold and inside out. Tumble dry low or hang to dry. Do not bleach or iron directly over the print.
The Details
- Soft ring-spun cotton
- Lightweight everyday feel
- Classic unisex fit
- Printed to order
- Fulfilled closer to you
ICE GREY
NOW PLAYING
TRACKS OF OUR TEES
The songs behind the shirts.
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Cheese Electric
Oasis’s “She’s Electric” appeared on 1995’s "(What’s the Story) Morning Glory?", bringing cheeky wordplay to the Britpop sound. "Cheese Electric" gives that album-track charm a dairy twist, as if cheese had found its way onto a long-lost record sleeve. Press play on the official lyric video behind the tee.